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Many people assumed that menthols had less tar; however,[link widoczny dla zalogowanych], nothing could be further from the truth. Not only were Kools’ tar and nicotine content comparable with the leading nonmenthol brands, but by the mid-1960s, Brown & Williamson’s menthol offering contained more tar and nicotine than either of its main menthol rivals, Salem or Newport.
Federal regulators on Wednesday outlined rules for the tobacco industry that for the first time require disclosure of any changes to their products, and that detail how to seek permission to market new products under the sweeping tobacco control law signed by President Obama in June 2009.
“Up to now, tobacco products have been the only mass-consumed products for which users do not know what they are consuming,” Dr. Lawrence R. Deyton, director of the Center for Tobacco Products of the Food and Drug Administration,[link widoczny dla zalogowanych], said in a conference call with reporters.
Matthew L. Myers,[link widoczny dla zalogowanych],wholesale marlboro cigarettes supplier, president of the Campaign for Tobacco-Free Kids, a Washington advocacy group, praised the F.D.A. for its progress regulating tobacco. “As a result of the bright spotlight of F.D.A. scrutiny, tobacco companies will no longer be able to secretly manipulate their products in ways that make them more addictive and appealing,” he said in a statement.
Commonwealth Brands is the U.S. subdivision of Imperial Tobacco, the fourth largest tobacco company in the world. Among the most popular brands,[link widoczny dla zalogowanych], there are Davidoff, USA Gold, Sonoma and Montclair. The company also markets tobacco products such as Premier,[link widoczny dla zalogowanych], Bali Shag and Rave. It is headquartered in Bowling Green, Ky.,[link widoczny dla zalogowanych], with more than a thousand of employees across the USA.
Age verification and frequent customers: As stated in the FDA rulemaking,[link widoczny dla zalogowanych], retailers have to card everyone appearing under the age of 27 whenever he or she makes a tobacco purchase, even if the consumer is a loyal and frequent tobacco customer known to be of legal tobacco consumption age. Because the appearance issue is subjective, the FDA has issued guidance for retailers, but they should use their best judgment to protect themselves and the customers. Card customers when there is any conceivable doubt, and educate loyal customers that the new requirement is a federal law, not necessarily store policy.
Pass-through sales of cigarette packs with descriptors: Recognizing that there may be some cigarette manufacturers producing packs with descriptor words between now and the enforcement date of June 22, the FDA will allow packs with descriptors put into distribution up until July 22 to be sold at retail indefinitely.
Free items with the sale of tobacco and loyalty programs: The FDA has ruled that matches are permitted to be given with the sale of cigarettes, however a ruling has not yet been made for lighters,[link widoczny dla zalogowanych], so retailers are advised to not give away lighters as of the effective date, June 22. In addition,[link widoczny dla zalogowanych], the FDA issued guidance recently saying tobacco purchases must be separate from loyalty programs rewarding customers with cash back,[link widoczny dla zalogowanych], rewards, points and discounts on non-tobacco items. Said another way, tobacco purchases cannot count toward loyalty programs. However, a buy one, get one free promotion or similar restricted to tobacco items would be permitted.

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